FOR THE 2010 BEER CHALLENGE, GO TO:
http://chertseybeerchallenge.blogspot.com/
Fellow Otters and other aquatic mammals, please clear your diaries for this Sunday 26 May for the Chertsey Otters' inaugural St George's Day Beer Challenge FINAL.
Venue: The Crown at Chertsey
Time: 4pm cocktail reception, 5pm award ceremony, 7pm closing pyrotechnics.*
Please feel free to bring as many friends, relatives, children, Otters and fellow beer enthusiasts as you see fit.
Judging panel
Best Beer will be judged by Hugo, the head brewer for Budweiser UK, who is a personal friend and confidante of Phil the Pilot, in addition to being an all-round smashing bloke and sainted individual.
Best Label will be judged by our mystery expert panellist (mystery because we don't know who it's going to be just yet).
Best Name will be judged by a similarly mysterious expert panellist. Details TBC.
Submitting your beer: information for competitors
All competitors must submit the following on competition day:
- Four bottles of their competition ale.
- Three of these bottles should be unmarked for the double-blind taste test.
- Only one bottle should bear your ale's label and name.
- Entry fee of £2.
Competition format
Best Beer: Hugo will taste and score each of the competitor beers one by one, according to a randomised list. His final verdict will be announced in front of a live studio audience. In the event of a tie-break, Tony the Landlord will have the final say. Competitors will have three attempts to present a drinkable bottle of beer (hence submitting three bottles, in case two have gone off) after which they will be scored on their best effort.
Best label: This may be of any format or size, so long as it fits on the bottle. The name of the ale must be clearly legible. Competitors must declare who created the artwork for their label and be able to describe the creative journey that led to its creation. This can take the form of a short written submission, or competitors may simply choose to wing it with an oral submission (oo-er) on the day. Additional points will be awarded for flair in presentation.
Best name: The name may be of any length and in any language, so long as it fits on the bottle and is acceptable for a (fairly broadminded) family audience. Competitors must be able to explain how they arrived at the name. Again, this may take the form of a short written submission, oral submission (fnar!) or an explanation through the medium of interpretative dance. Additional points for flair. Ballet pumps not provided.
Related links
Rules of the competition
List of Competitors
Prize Categories
*FYI, the Mayor of Runnymede's annual pub quiz is being held at the Crown that evening, so you might want to get a babysitter and make Monday morning at work truly disastrous.
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